Reference transaction
Advising the joint venture of PepsiCo, Inc. and Strauss Group, Ltd.
on the sale of its subsidiary Florentin Bio Hummus & Falafel products B.V. to Kaja Food GmbH
Florentin Organic Hummus & Falafel Products is an award-winning supplier of Mediterranean and Middle Eastern organic foods to the retail and foodservice industries, based in Mijdrecht, the Netherlands. The company develops, produces and distributes fresh plant-based hummus, falafel and salads with a variety of flavors and made from pure ingredients such as chickpeas, avocados and more. All Mediterranean products come from sustainable production without any additives and are distributed in more than 16 countries.
Kaja Food is a full-service provider that supports start-ups, retailers and brand companies in implementing their ideas in the European food market. Based in Kempen, Germany, the focus is on innovative and healthier food products in the areas of dry mixes and snacks such as mueslis, granolas, ready meals, baking mixes, bars, balls and much more.